We are all fairly certain that by at least the end of E3 in June of this year, Nintendo is going to show us something that will make us go, “wow;” something that is going to “vindicate” the Wii U purchases. They have to, right? Some would argue that they need just more than one of those experiences shown this year, and I tend to agree with those sentiments. Still, with the PlayStation 4 reveal apparently mere weeks away, that could potentially mean that Nintendo won’t be alone at E3 showing of a truck load of software to entice the consumer. It’s also arguable that while E3 is important, it’s even more important to compel your consumer base all year long.
Thus, as early as GDC this year, Nintendo really needs to start unloading their guns. Have a big name Wii U title coming out at the end of 2013? Let’s at least see some trailers and screenshots. Sure, don’t let us play it until E3. That’s understandable and completely acceptable. What isn’t, though, is only giving us five months notice to prepare for it. We should know about these titles as soon as you have something tangible to present, because simply put, the Wii U really needs Nintendo to unload the guns.
This isn’t to say I am not happy with the Wii U. I use it every day, but not always for gaming. It’s that I really WANT to buy something else to play on the system, but I don’t have anything new to buy right now. Setting aside four titles, I’m not all too sure what I have to look forward to at all this year. Nintendo needs to unleash their weapons of mass destruction sooner rather than later, because right now, everyone is taking a massive crap right down the backbone of Nintendo’s business philosophy. You have industry analysts like Michael Pachter still calling the Wii U a Wii HD, which is a massive insult to the system, since it’s suggests it’s not really a next generation console. You have dwindling weekly sales numbers that, while expected, are much lower than anticipated.
Everyone is talking about the 3DS. You did that with the Pokemon X and Y announcement. There is some real buzz for that console. Yet, most consumers still aren’t aware of what exactly a Wii U is and why they should buy it. It’s time to ramp up that marketing. How about a big commercial during the Super Bowl? Is it expensive? It sure is. It’s also the biggest TV audience you will ever have all year long, so it’s a great time to get the Wii U out there. It’s time to entice gamers again by showing us what we have coming. You want to hold back on 2014 titles? That’s okay, you have E3 to wow us with those. We just want to know what we have coming this year because right now the table looks barren.
It’s time, Nintendo. Unleash the beast.